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Marketing Resources
From ROAS and CTR to quantitative analysis and brand awareness, we offer a free archive of articles explaining the most important marketing performance metrics. Search our library of marketing metrics articles below.
Your Guide to CPM Marketing
CPM stands for cost per thousand impressions. Many unfamiliar with digital marketing terminology find the CPM marketing abbreviation confusing. The confusion is the result of the “M” which stands for “mille”, a Latin term for thousands.